Gary Vaynerchuk

Our passions will propel a new age of prosperity

If you read through these quotes that I found in different books, posts, articles and speaches, I suppose you will easily guess what I mean by “passions that will propel a new age of prosperity”.

  • In the book “Crush it!”, by Gary Vaynerchuk you read: “Love your family, work super hard, live your passion.” The book is entirely developed around the idea: “Do what makes you happy, keep it simple, work hard, look ahead.”
  • In the book “Enchantment”, by Guy Kawasaki one fundamental concept emerges: “New business are created from people trying to make the world a better place with new ideas which they fulfill by pursuing and developing their passions.”
  • In the book “The art of the start”, by Guy Kawasaky you find this quote from Ludwig van Beethoven: “I never thought of composing music for the fame and the glory. What’s inside my heart must come out; this is why I am composing music.”
  • Steve Jobs during his famous commencement speach at Stanford said: “[...] Don't lose faith. I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. And that is as true for your work as it is for your lovers. [...] And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. [...] Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become.”
  • In the article “The best investment you can make”, by Umair Haque published on the blog of the Harward Business Review you read: “The best investment you can make isn’t gold. It’s the people you love, the dreams you have and living a life that matters. [...] the safest investments of all are the human, the social and the emotional ones.”
  • In the book “The new capitalist manifesto”, by Umair Haque acknowledges “[...] my insight matters less than your vision, ambition and passion.”

The list could go on, but I am sure the underlying concept is becoming clear: if we want to make the world a better place, things have to change first in our hearts. The place where our dreams, ideals, intuitions, inner voices, ideas and ultimately where our most authentic passions are living. This is not just a naive vision of our society, but rather a very different way of feeling and living that brings those who deeply share it, to feel like misfits. In fact when we come to realize that “the heedless pursuit of more is unsustainable and, ultimately, unfulfilling” how would it be possible not to feel a misfit in a world that does not understand the “difference between maximizing consumption and maximizing quality of life”? The starting spark must come from each and everyone of us, from our will to build a sustainable future where “prosperity is not what one has, but what one is capable of”. Within this renewed context we’ll be able to develop the art of living our life paths “meaningfully well” as opposed to “pursuing opulence”.

Sharing good content to keep in touch. 05.18.2011

  1. VIDEO
  2. INNOVATION
  3. VERY VALUABLE KNOWLEDGE “VVK” - STRATEGY
  4. BLOG & SOCIAL MEDIA
  5. WEB MARKETING
  6. APPLE & CLUOD

Interview with G. Vaynerchuk on TechCrunchTV

The title of this video interview on TechCrunchTV to Gary Vaynerchuk is quite strong and significant: “99.5 Percent Of Social Media Experts Are Clowns”. We are living in the biggest social shift ever and this thanks to the internet: the way we are communicating is definitely changing. Lets face that and realize we are going to live through a devastating social media bubble. From the business perspective the most important approach to social media it MUST be strategic, NOT tactic. This makes a lot of difference. Consequently the approach MUST always include the customer: how does he benefit from that? Now I am more curious than ever to read his new book "The Thank you Economy" … and maybe also the previous "Crush It!". I think I'll visit Amazon site quite soon … ;-) The original article and video interview is available on the TechCrunchTV site.

How businesses should use Twitter and Facebook

Gary Vaynerchuk says that social media is the greatest opportunity for marketers we've ever seen. That is, if companies understand and use tool like Facebook and Twitter correctly.

Instead of pushing more ad content on social sites, businesses should start a dialogue with loyal customers and not only deal with complaints.

Watch the video and read the full article on Business Inside, for insights on how businesses should use social online tools to keep their current, and future, customers happy.