Would you believe that in Italy, the country of creativity par excellence, too many small and medium companies are closing because they are incapable to give innovation the right meaning?
Slingshot, the book by Gabor George Burt, opens in Florence, in front of Michelangelo's David, with a brief but thorough analysis of the figure’s state of mind right before his duel with Goliath. Florence, cradle of the Renaissance, was the site of an explosion of creativity unprecedented in human history - and a source of inspiration for me in illustrating two examples of meaningful innovation that took place just few hundred meters from Michelangelo's David. ...
Meaningful innovation is meaningful business and they mean profitable business.
My approach is to develop customer focused strategies such as Lean Six Sigma, Web Marketing, Content Management.
My three words for the next year. It's an inspiration I had last year from Chris Brogan weekly newsletter. This is the perfect moment of the year to figure out a kind of short guidelines that will inspire and drive my activities in 2013.
So, these are my three words in 2013: Convert - Persuade - Holistic (approach).
This post includes the top 5 most read posts on my blog of 2012. Thank you to everyone in the community for reading, commenting and sharing my content in 2012. I really appreciate what you readers, friends, colleagues and more have done. You constantly inspire me, this is why I believe I wouldn't been able to build and grow my blog by myself.
Innovation, Creativity and Fear
In such bad economic times, fear is the most prevalent and contagious emotion we can find in many companies. Fear is a demotivator, and it has a corrosive effect on creativity and on innovation.